Google's search engine is a powerful tool,making it practically possible to find the information you need when you browse the Web. Google uses automated programs called spiders or crawlers, which finds and retrieves pages on the web and hands them off to the Google indexer. Google has a large index of keywords This index is sorted alphabetically by search term, with each index entry storing a list of documents in which the term appears and the location within the text where it occurs. This data structure allows rapid access to documents that contain user query terms.To improve search performance, Google ignores (doesn’t index) common words called stop words (such as the, is, on, or, of, how, why, as well as certain single digits and single letters) .How Google ranks search results , determines the order Google displays results on its search engine results page (SERP). Google uses a trademarked algorithm called PageRank, which assigns each Web page a relevancy score. A Web pag...